We build the sports strategy of tomorrow

THE SPORTS
ARCHITECTS

We don’t know everything, but we’re really good at some stuff. Sports strategy is our thing and we’re 100% focused on doing only the things that really help our clients.
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OUR EXPERTISE

WHAT WE DO

We help brands, clubs, competitions and athletes to grow and stay relevant to their consumers and fans. Our weapons are strategic thinking, efficient actions and creating valuable content.

With more than 10 years experience in sports business, entrepreneurship and marketing, we are ready to provide specific services to sports clients:

STRATEGIC PLANNING

BRANDING & CREATIVE

BRAND STORYTELLING

CONTENT STRATEGY

CONTENT DEVELOPMENT & PRODUCTION

SOCIAL MEDIA MARKETING

SPORTS BUSINESS WORKSHOPS

SPORTS BUSINESS ARCHITECTURE

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WORKING WITH BRANDS

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WORKING WITH CLUBS

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WORKING WITH COMPETITIONS

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WORKING WITH ATHLETES

WE'VE GOT EVERYBODY IN THE SPORTS INDUSTRY COVERED

We know the meaning of passion, sweat, glory and defeat. We are capable of finding the perfect insights in order to talk the same language with the audience.

BRANDS

We work together with brands in order to spend less and earn more. We know budgets are tight and every cent counts, that’s why we help brands choose the best sponsorship opportunities in order to reach the business objectives.

We also work together to create brand campaigns & activations that will create meaningful relationships with the clients.

Some brands enter the sports world just because it’s trendy or they heard it’s good to do it. We can make this decision count, being involved in sports doesn’t mean just checking a box in an annual report, it can be much more than that with the same budget.

COMPETITIONS

With an increasing number of sports competitions, the “fight” for the brand budgets is more and more intense. That’s why we help competitions to offer relevant brand activations and convince sponsors to say “YES”.

Nowadays it’s not enough to offer a logo on the competition t-shirt or a social media mention. Brands are trying to create emotional relationship with the consumers. We put things together and create campaigns and activations that will help everybody reach their objectives.

ATHLETES

That’s probably the hardest part of our job: convincing athletes that the glamorous sports life has a short lifespan. That’s why every sports professional needs to manage his image carefully and create valuable assets.

We help active athletes to take the best brand related decisions and make the most of the peak moment of their career. As we said: it’s a short one, together we make it count!

We know that after retirement most of the sports professional have a difficult time in facing the unknown: not having a constant income and the same opportunities. We stay close to them and together we create business opportunities that will use their knowledge and experience.

CLUBS

We work together with clubs in order to create long term relationships with the fans, continuous engagement and also creative brand activations to make sure that the sponsors are 101% happy with the investment.

Our aim is to help clubs improve their incomes through smart merchandising, special activations and also maintain a constant relationship with the brands involved.

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CAMPAIGNS
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HAPPY BRANDS
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HAPPY ATHLETES
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COMPETITIONS

WHY WORK WITH US?

It’s always better to pay an extra dollar for strategy next to those 10 dollars invested. It could be 11 dollars well spent that will increase business our it could be 10 dollars marked as “we tried, but maybe next time it will be better”.

OUR ADVICE

Work with any sports strategy consultant you trust, but never invest in sport without a proper strategy. Or you could send us an email. 🙂

THE TEAM

We're a small team based in Bucharest, Romania. With more than 10 years of expertise in sports communications, we are currently surrounded by clients that we call ``family`` and work together with us to build a better tomorrow in sports.
Radu Restivan
Radu Restivan
Sports Strategy Consultant & communication nerd. Ultramarathoner in love with everything related to sports.
Alexandra Restivan
Alexandra Restivan
The only real architect of the team: Alex is an urban planner with a clear vision on building great foundations. Her expertise helps us see things from a wider perspective. Also a runner & sports nutritionist.
Florin Iancu
Florin Iancu
Visionary account manager & digital marketer with a passion for running and contact sports

OUR GREAT CLIENTS

Building a better future requires teamwork, that's why we call our clients ``family`` and we always feel that we're playing in the same team.
REACH OUT TO US

CONTACT THE SPORTS ARCHITECTS

If you have a specific project, a great idea or you just want to chat with us regarding sports marketing, don't hesitate: send us a message or invite us for a run! 🙂

Address:

Calea Moşilor 36A

Bucharest, Romania

Hours:

Mon-Fri 9:00 – 18:00

Company:

321sport Communications SRL

Tax identification number: 39336562

IBAN: RO87INGB0000999907936176